Metro expands sustainability initiative for global sea and airfreight services

Metro is taking a bold step forward in its sustainability journey by expanding its environmentally conscious initiatives for global Sea freight and Airfreight services, effective April 1st, 2025.

As part of this commitment, Metro will introduce a groundbreaking transparency measure: the total amount of CO2 emissions generated by each Sea freight and Airfreight shipment will be clearly printed on every invoice. This initiative allows shippers to better understand and quantify their carbon footprint, making sustainability efforts more accessible and measurable.

This latest enhancement builds on Metro’s existing MVT Eco application, a tool designed to provide customers with in-depth insights into their transportation-related emissions. By integrating CO2 emissions data directly into freight invoices, Metro is setting a new standard for environmental accountability within the logistics industry.

Metro’s CEO, Grant Liddell, emphasises the importance of this initiative: “The inclusion of Sea freight and Airfreight shipment CO2 data on freight invoices enhances the existing reporting available via MVT Eco and represents an evolutionary step in Metro’s commitment to raising visibility and awareness of the environmental impact within transportation.”

Metro ensures that its carbon calculations are rigorously accurate by leveraging the most comprehensive accreditation coverage available. The CO2 calculations provided through this initiative are GLEC accredited and fully aligned with ISO-14083 standards, reinforcing Metro’s dedication to environmental best practices and industry-leading sustainability measures.

For customers looking to gain deeper insights into their Scope 3 emissions and maximise their sustainability efforts, the MVT Eco application offers advanced reporting and analytics.

Those interested in utilising this tool can reach out to their Key Account Management contact or connect directly with Ian Powell, Customer & Technical Solutions Director (EMAIL), to explore how Metro’s sustainability initiatives can support their environmental objectives.

With this initiative, Metro continues to lead the way in sustainable global freight transportation, providing shippers with the necessary tools to make informed, eco-friendly decisions.